Developed the identity system for Spark Associates, a premium construction management company specializing in residential remodeling. I integrated a stylized house silhouette into the monogram, then built out the system with a business card, a print ad series, a marketing kit folder, and a brochure. I also redesigned the website and handed off art direction to their web developer, and created cap and T-shirt comps and graphic guidelines to show how the identity extends and holds together.